长按识别二维码
添加读书会助手
广州海珠区
海联路25号2层201室
Room 201, 2F,No. 25, Hailian Road,
Haizhu District, Guangzhou
利益即是生意的核心，以生意顶层视野重新理清生意本质。通过精准的品牌定位、品类细分，以及强势的产品竞争力找到企业生态位，通过社会利益、企业利益、品牌利益、产品利益搭建企业利益塔，完善并优化企业生存要素。
品牌是消费者对人事物的多纬感知、与单维印象的融合。通过品牌独特的印象管理，打造超越识别元素的视觉呈现、工具搭建，有效实现品牌价值赋能，根据消费者需求变化持续迭代，稳定管控品牌印象。
从业绩出发，构建流量源到流量池具体的硬举措。以精准的营销举措及深入的需求挖掘， 让产品不断和消费者发生关系并裂变，进行升单串转与持续的粘性培养，形成稳定增长的 业绩流来源。
Tower Of Interest | Performance Basis Create Reasons for purchase
Benefit is the core of the business, therefore, we re-clarify the essence of business from the perspective of the top level of business. Through accurate brand positioning, category segmentation, and strong product competitiveness, to find an enterprise niche, we would build an enterprise interest tower via social interests, enterprise interests, brand interests, and product interests, to enhance and optimize the survival elements of enterprise.
Impression Management | Performance BreakthroughConstruct Brand Impression
Brand is the fusion of consumers' multi-latitude perception and the single- dimensional impression of human life. Through the unique impression management of the brand to create a visual presentation and tool building that transcend the identification elements, it effectively achieves the empowerment of the brand value according to the consumers’changeable needs to keep iteration and stable control the brand impression.
Performance Flow | Performance Fission Introduce in New Customers continuously
Beginning with performance, we build a specific and efficient measures from the flow source to flow pool. With the precise marketing measures and a deep demand excavation, our company constantly makes products to be related to consumers and trigger fission. It also applies to the order upgrading and continuous stickiness training to form a steady growth of the performance flow.
营销读书会
